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The Story Of Pramath Sinha (Founder, Indian School Of Business)

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Pramath Sinha, 52 year old entrepreneur, the founding dean of Indian School of Business (ISB) Hyderabad, also the co-founder of Ashoka University, Sonipat, Haryana has started Vedica Scholars Programme for Women in Delhi as an alternative master’s in business administration.

Sinha says that he was inspired by institutions like Wellesley College of Massachysetts US where women get the confidence to express themselves. It includes subjects that many conventional MBA ignore, history, sociology and politics. A student of the same got offered 22lakh package with google.

Sinha was born in Patna, with a printing press. His father and grandfathers were writers, later started a small textbook publishing business to supplement his income. Sinha also talks of canvassing where he would fill posters and calendars in a car, to gift teachers and later realised it was marketing.

He was an alumnus of the Indian Institute of Technology, Kanpur, with a PhD in applied mechanics and robotics from the University of Pennsylvania, US, and had been working as a consultant since 1993 with McKinsey & Co. in Toronto. And then one day he was assigned to a project on newsprint in Canada, but it had an India component. Sinha tells about the days he spent in India at the time, visiting newspaper offices and finally working at the Ballarpur Industries paper plant as part of the project.

To quote Sinha, “People don’t realise I am a nitpicker. I can pick an extra space in copies and my editors hate me sometimes. The moment they show me something, the first thing I do is pick up the mistakes.”

Sinha is happily married, and does not have a kid, which makes a lot of time for different activities in his life.

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