The recent startup boom in India has seen the creation and flourishing of many new startups. So much so that India is now the country with the third largest number of startups crossing over 4,200. This is definitely good news for each one of us, but if you think from the perspective of producers of these products/services it will likely be quite the opposite. With a new company getting registered every few minutes, one of the biggest challenge for these new businesses is to carve out a separate niche for themselves in the market.
While each startup story is unique in its own way, there are some which are exceptional and leave an impression . The story of the The Testament is one such story. The most remarkable about their journey is that The Testament never raised any capital or funds! They started as a university journal aimed at branding IP University and got funding from the university itself. (Un)fortunately, the college management stepped down after sometime leaving the founders red-faced. But that didn’t stop them from covering bigger milestones. The business, which grew from “coffee shops to offices” today boasts of more than 500 employees in 20 cities and has expanded themselves to offering technology innovations and training and development services.
In conversation with Nishant Mittal, Co Founder and Business Development Head of The Testament…
In your initial days, What was the blow that hit so hard that thinking about it still leaves a bitter taste?
- Never. Stop.
- Read a lot.
If we were from IITs/IIMs, the decision makers of most of our prospective clients would have been in our alumni network.
To turn TT into the biggest and most profitable employer of India.
After coming across a narrative like the one above, it wouldn’t be wrong to assume that grey matter triumphs alma mater. It was indeed a motivation for many entrepreneurs within us. We wish The Testament all the very best for their future.